Is associate (v.) pronounced differently in British English and American English?

Associate does have a subtle difference in pronunciation between British and American English, especially on the second and third syllables. Unfortunately, the answer box will not let me post the characters used to show the difference in pronunciation. The best I can describe is the British pronunciation has a softer "she" sound on the second syllable while the American has more of a "cee" sound.

This link is excellent for showing the difference.

https://dictionary.cambridge.org/pronunciation/english/associate

Have a listen here:

https://www.youtube.com/watch?v=r80A7mYc_K8