Answer: 5
Hoggle said it 4 times and Jareth once. They were: Jareth: 'He's a lively little chap I think I'll call him Jareth.' Hoggle1: 'Ya see ya gotta understand my {position;} I'm a coward and Jareth scares me!' Hoggle2: 'Damn you Jareth! And Damn me too!' Hoggle3: 'I ain't ashamed o'nothin' I did; Jareth made me give you that peach.' Hoggle4: 'Well, then what are we waitin' for? Let's go get that rat that calls himself Jareth!' And I know that when I put Jareth in parenthases that you probably already knew his name. I just wanted to make sure you knew I was talking about the character's actual name and not the actor who played him, because 'The Goblin King' is his title, not his name.