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Brand Spanking New Trivia Quiz

Some companies have come up with new brand names for their products. Some brand names have evolved into generic terms for the products. This quiz is about both types, mainly with a UK focus.

A multiple-choice quiz by KentQuizzer. Estimated time: 2 mins.

Author
KentQuizzer

Time
2 mins

Type
Multiple Choice

Quiz #
377,680

Updated
Jul 03 24

# Qns
10

Difficulty
Easy

Avg Score
8 / 10

Plays
1014

Last 3 plays: Guest 209 (9/10), Guest 65 (9/10), Guest 69 (4/10).

One at a Time - Single Page - Timed Game

Question 1 of 10

1. What did the UK's "Oil of Ulay" skincare product become? Hint

Oil of Alay

Oil of Olay

Oil of Elay

Oil of Ilay

NEXT>

Question 2 of 10

2. "Opal Fruits" continued to make your mouth water in the UK under which new brand name? Hint

Cometburst

Sunburst

Starburst

Moonburst

NEXT>

Question 3 of 10

3. Coca-Cola's launch of bottled water in the UK involved which brand name? Hint

Highland Spring

Perrier

Dasani

Evian

NEXT>

Question 4 of 10

4. Ford launched a car range named after one of Henry Ford's sons. It wasn't a success. What was the name of the car (and the son). Hint

Capri

Edsel

Cortina

Escort

NEXT>

Question 5 of 10

5. Reversing decades of advertising indoctrination is challenging, as proven by Nestl� when changing from straightforward "nestles" to which continental-sounding pronunciation in the UK? Hint

Nest-lay

Nest-la

Nest-loo

Nest-lo

NEXT>

Question 6 of 10

6. Which brand name is often used as a synonym for a vacuum cleaner, regardless of manufacturer? Hint

Hoover

Walkman

Aga

Apple

NEXT>

Question 7 of 10

7. Which brand name is often used as a synonym for a loudspeaker or public address system regardless of manufacturer? Hint

Hooter

Speaker

Mike

Tannoy

NEXT>

Question 8 of 10

8. Which range of letters is often used for a UK street atlas, especially of London? Hint

Z-A

H2O

A-B

A-Z

NEXT>

Question 9 of 10

9. Anyone using the colour orange in conjunction with a certain four-letter word is likely to face a branding spanking from a group best known for its jet airline. Which word? Hint

Left

Hard

Easy

Soft

NEXT>

Question 10 of 10

10. Misuse of which fruit is likely to result in a spanking by the lawyers of a computer company and/or a music company? Hint

Apple

Lemon

Orange

Banana

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Most Recent Scores

Dec 18 2024 : Guest 209: 9/10
Dec 12 2024 : Guest 65: 9/10
Dec 07 2024 : Guest 69: 4/10
Dec 05 2024 : Guest 103: 2/10
Nov 14 2024 : Guest 69: 6/10
Nov 01 2024 : Guest 67: 7/10
Nov 01 2024 : hades27: 6/10
Oct 29 2024 : Guest 64: 7/10
Oct 29 2024 : Guest 104: 7/10

Score Distribution

Quiz Answer Key and Fun Facts

1. What did the UK's "Oil of Ulay" skincare product become?

Answer: Oil of Olay

"Oil of Olay" began in South Africa. The skincare product had several names around the world due to copyright and aesthetic reasons. Other names included "Oil of Ulay", "Oil of Ulan" and "Oil of Olaz". In around 1999, Procter & Gamble decided to standardise on "Oil of Olay", although there are still exceptions.

2. "Opal Fruits" continued to make your mouth water in the UK under which new brand name?

Answer: Starburst

"Opal Fruits" were launched in the UK by Mars in 1960. When launched in the United States later in the 1960s, they were called "Starburst". The UK version was later renamed as part of a drive for global consistency.

3. Coca-Cola's launch of bottled water in the UK involved which brand name?

Answer: Dasani

The launch of "Dasani" in the UK was a public relations disaster. Not only did it emerge that the water was basically treated tapwater from a London suburb, but the popular British television comedy programme "Only Fools And Horses" had included a similar story line a few years earlier.

4. Ford launched a car range named after one of Henry Ford's sons. It wasn't a success. What was the name of the car (and the son).

Answer: Edsel

There are several angles to the Edsel story. The product had questionable pricing and positioning. The design of the grille gave rise to some unfortunate interpretations. Henry Ford II - Edsel's son and Henry's grandson - was against the use of the name.

5. Reversing decades of advertising indoctrination is challenging, as proven by Nestl� when changing from straightforward "nestles" to which continental-sounding pronunciation in the UK?

Answer: Nest-lay

Nestl� is a large Switzerland-based multinational company spanning foodstuffs and related industries, sometimes controversially. The white chocolate "Milky Bar" was the subject of many adverts involving "The Milky Bar Kid". In the UK, this included the anglicised pronunication "nestles". Later use of the continental pronunciation was greeted with confusion by those who had been successfully brainwashed by prolonged childhood advertising.

6. Which brand name is often used as a synonym for a vacuum cleaner, regardless of manufacturer?

Answer: Hoover

The upright vacuum cleaner was invented in Ohio in 1908 by a relative of the Hoover family. Hoover dominated the vacuum cleaner market in the decades that followed and "Hoover"/"hoover" became the common term for a vacuum cleaner.

7. Which brand name is often used as a synonym for a loudspeaker or public address system regardless of manufacturer?

Answer: Tannoy

The Tannoy brand - based on the "tantalum alloy" material used - became well known during the Second World War and the years immediately afterwards. "Tannoy" is commonly used as a generic noun and also as a verb.

8. Which range of letters is often used for a UK street atlas, especially of London?

Answer: A-Z

The first "A-Z" street atlas was one of London. It was compiled by Phyllis Pearsall during the 1930s. The story of how she walked every street in London entered folklore. The fact her father had previously founded a map company received less attention.

9. Anyone using the colour orange in conjunction with a certain four-letter word is likely to face a branding spanking from a group best known for its jet airline. Which word?

Answer: Easy

The budget airline easyJet is famous for its bright orange livery. The original company diversified into various other industries, building on the brand, colour and typeface. It has vigorously defended the colour and related branding against other companies.

10. Misuse of which fruit is likely to result in a spanking by the lawyers of a computer company and/or a music company?

Answer: Apple

Apple is an interesting example of a normal noun and the branding of two major companies. "Apple" in the computing sense relates to the company founded by Jobs and Wozniak. In the music sense it relates to the record label founded by the Beatles. Unsurprisingly there was conflict when computing and music converged.

Source: Author KentQuizzer

This quiz was reviewed by FunTrivia editor stedman before going online.
Any errors found in FunTrivia content are routinely corrected through our feedback system.

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